A legendary icon, BRIGITTE BARDOT embodies a positive sensuality that is authentic, bold and resolutely French. Dancer, model, actress, singer, muse and pioneer of many fashions, Brigitte Bardot has a unique place in the public’s memory. From the ravishing Parisian to the world famous, BB reflects the wild beauty, lightness and “joie de vivre” of the 50’s, the 60’s and the early 70’s.
We will be pleased to imagine and design Brigitte Bardot products with you.
Bringing out this personality from the 50s to the 70s, through the products you’ll develop, will be a real opportunity for you, as for us.
Together we’ll face the challenge of expressing this unique spirit in every Brigitte Bardot product.
Brigitte Bardot offers quality products, respectful of animals and nature, which make all women radiant every day (regardless of their imperfections). They are imbued with its beauty, authenticity and audacity. They are reinvented each season with momentum.
Target: All women over 18 (core target 25-45 yrs).
Personality / tone: natural, light and optimistic.
“We love Brigitte Bardot for her beauty, her voice and her naturalness, her sunny side, the happiness that emanates from her.” Pierre & Gilles, photographers.