The Dakar^™ spirit is found at the crossroads of several passions. Beyond being an impossible to avoid and unique event in the motor racing world, it is also a unique human experience. The rally’s history, the performance of some and the struggles of others, remind each of us that the Dakar^™ is above all else a sentimental and emotional affair.
Born in Africa where its legend was created, the Dakar^™ is a topflight international competition that brings together competitors from 43 different countries. 30 years of competition have turned the rally into a inescapable sporting event.